ApHC E-newsletter, April 2010

Regional club and International Partner membership rosters due

The clock is ticking—all ApHC regional clubs and International Partners’ current, complete membership rosters are due in the ApHC office July 15. Contact regionalclubs@appaloosa.com or call ext. 235 for more info!

2010 National Show Advertising Deals

Don’t miss your opportunity to show the Appaloosa world what you have to offer by advertising in the July issue of Appaloosa Journal! The July issue previews the National and Youth World Championship Appaloosa shows, and reaches ApHC members worldwide as well as thousands of spectators, exhibitors and officials in Jackson, Mississippi.

Deal #1: Full-page premium color in July issue—only $780
Save nearly 20%!
Also, reserve five pages and receive a sixth page FREE!
Advertising Deadline: May 15, 2010

Deal #2: Full-page premium color in June,
July & September—only $2,000
$667 each, a savings of $880!
OUR BEST DEAL!
Advertising Deadline: April 15, 2010

Deal #3: Full-page premium color in July &
September issues—only $1,400
$700 each, a savings of $520!
Advertising Deadline: May 15, 2010

Reserve your space today! Restrictions may apply. Contact the sales department for details, (208) 882-5578 ext. 256 or 258 or advertising@appaloosajournal.com.

Official Appaloosa Journal Survey

Appaloosa Journal wants to know how to best serve you! Please take our short reader survey and let us know what it is about AJ that you love and what it is you would like to see us improve on.

Click on the link below to take our anonymous 31-question survey:
www.surveymonkey.com/s/appaloosajournal

The survey can also be found on page 40 of the April Journal.

We appreciate your time and input! If you have any questions we can help you with or other specific comments you would like to share with us, please e-mail us at journal@appaloosajournal.com or find us on Facebook by searching for "Appaloosa Journal."

Buy a Business Card Ad and Get A FREE Horseman’s Directory!

Business Card advertising is an easy and affordable way to get your business noticed and remembered in the Appaloosa world! Plus, when you buy a six-month contract you receive a Horseman’s Directory ad FREE for six months! Submit a digital copy of your business card to advertising@appaloosajournal.com to have it listed in our new business card advertising section. These ads are 1/10th of a page and are printed in black and white. Call Hannah or Sandi at (208) 882-5578 ext. 256 or 258 for more details and pricing.

Find the museum on Facebook!

Become a fan of the Appaloosa Museum & Heritage Center on Facebook! Show your support for the only museum that records the history of the magnificent Appaloosa. You can also visit www.appaloosamuseum.org to shop or learn more!

Live commercials at the 2010 National Show

During the National Appaloosa Show and Youth World Championship Appaloosa Show, the ApHC will offer live Web casts that broadcast each class in the schedule. This year, the ApHC is excited to offer businesses and individuals the chance to reach the audience that tunes in via the Web with live commercials run during breaks in the action.

Commercials are 60 seconds in length and include audio and video, just like a real television commercial! The live feed typically receives over 34 thousand hits, with an average viewing time of over 28 minutes—there’s no better way to reach potential clients or customers than this new opportunity.

Breaks occur after every class while the tractor drags the arena, and certain events have drags during the course of the class. Packages begin at only $400. Reach a virtual audience by calling (208) 882-5578 ext. 235 or e-mailing marketing@appaloosa.com today!

Promote Your Spots and be part of National Show history

Get your name in the history books by sponsoring a buckle award at the 63rd National & Youth World shows in Jackson, Mississippi! You can sponsor a custom sterling silver high-point or reserve high-point buckle for $200.

Sponsors receive their individual or business name engraved on the back of the buckle; recognition as a sponsor in the July and September issues of Appaloosa Journal; recognition in the National Network; and recognition as the buckle is presented to the winner.

The ApHC encourages buckle sponsors to present the award to the winner in the arena. For more information, contact the marketing department at marketing@appaloosa.com or call (208) 882-5578 ext. 235.

Get spotted at Nationals

Getting the word out about all things Appaloosa will be easy at the 63rd National and Youth World shows:

National Network advertising: Promote your barn, business, ranch or Appaloosa!

•$480 for a full-page ad
•$300 for a half-page ad
•$160 for a quarter-page ad

Sponsor a class: Support the exhibitors and pick up your favorite class to sponsor! Class sponsors are announced at the beginning and end of each class. Class sponsors are encouraged to present trophies, ribbons and awards to the class champions.

•$125 for first class sponsored
•$75 for each additional class sponsored

Hang a banner: Get your name and logo right in front of your target audience and hang a banner in the main arena!

•$100 to hang your existing banner

Sponsor a day: Buy the naming rights to an entire day of the show! As a sponsor, you’ll receive a banner ad on the front page of the National Network proclaiming your sponsorship, a half-page ad, your logo featured on the live feed and announcements throughout the day publicizing your sponsorship in both arenas. Make one day of the show your special day!For more information, contact the marketing department at marketing@appaloosa.com or call (208) 882-5578 ext 235.

More marketing news at www.appaloosa.com!
Cost share program with USLGE
Cowboy Way Trading Post

Get your latest racing news!

See who’s making headlines in Appaloosa racing at www.appaloosa.com! Click Racing for the most up-to-date news and results. Click Hot Off the Tracks to see who’s winning, and Race Leaders for horses earning their way to the top of the leaderboard! Year-end results for Appaloosa racing are now posted. Congratulations to all the breeders, owners, trainers, jockeys and, of course, the horses. Information changes weekly, so visit often. For more information about Appaloosa racing, call ext. 244 or e-mail racing@appaloosa.com.

Aged horse special

In this time of financial difficulty, we understand the increasingly large demand for decreased registration rates for aged Appaloosas. The ApHC is answering this call by offering members an opportunity to register eligible Appaloosas over two years of age for the reduced rate of $150!

Eligibility requirements:

• ApHC members only—You may purchase a membership at the time of registration.
• Applicant horse may be eligible for Regular (#) or Non-characteristic (N) classification
• Applicant horse must be 2 years or older to benefit from the special
• Applicant horse must meet all registration requirements
• Applicant horse must meet ApHC bloodline requirement: At least one parent must be ApHC-registered with Regular (#) classification; non-Appaloosa parents must be registered with an approved breed association (AQHA, JC, or AHA).

Canadians can dual-register Appaloosas

The ApHC welcomes dual-registration of Appaloosa Horse Club of Canada (ApHCC) horses! It’s simple—no stallion breeding reports, breeder’s certificates, or transfers of ownership necessary! To receive an ApHC Certificate of Registration, simply submit your request along with a photocopy of the front and back of the ApHCC Certificate of Registration, four current photographs of your horse, clearly showing both sides, a complete front and rear view, and a $100 fee (US funds). ApHC registration classification and eligibility are subject to ApHC rules and regulations.

For additional information and forms, please visit www.appaloosa.com or contact (208) 882-5578 ext. 300.

Year-End award eligibility reminder

To be eligible for year-end awards, be sure to send in your annual starters fee. The $10 fee is to be paid before a horse’s official race start. See Rule 408.A. in the 2010 Official Handbook for more details.

If you have any questions about this rule, please contact the ApHC office at (208) 882-5578 ext. 400.

ApHC-registered horses can show at Canadian National

The ApHC is pleased to announce that we’ve entered into an agreement with the Appaloosa Horse Club of Canada to allow ApHC–registered horses the opportunity to show at the Canadian National Appaloosa Show and earn ApHC points. The Canadian National Appaloosa Show will be held July 27–31 at the Westoba Credit Union ACE Arena in Brandon, Manitoba, Canada. Judges for the show include Susan Robinson, James Simpson and R.J. Muir.

In most cases, and where rules are consistent between the two organizations, ApHC-pointed classes will run concurrently with ApHCC classes. ApHC national points earned will be based on the number of horses in the class eligible to show at ApHC-approved shows. All horses registered with the ApHC will be eligible to participate in the show. For a complete list of ApHC-approved classes, please visit www.appaloosa.com and visit our show calendar section. Or you can visit the Appaloosa Horse Club Canada’s Web site at www.appaloosa.ca for complete entry information and forms.

Please contact Show Manager Don McClure with specific questions. He can be reached at Box 2 GRP, 201 RR 2, Winnipeg, MB R3C 2E6 CANADA, cmcclure@mts.net or at (204) 633-2133.

Slot and sweepstakes classes return

The ApHC is excited to offer new and improved slot futurity and sweepstakes classes, returning to the 2010 National Appaloosa Show. Slots are open exclusively to previous owners until April 5; the general public may purchase slots after that date. Visit www.appaloosa.com/show/show-slot-classes.htm for more information and purchase prices. You can also call (208) 882-5578 ext. 400.

2010 ApHC National Championship Endurance Ride (ANCER)

This year’s ANCER will be held at the Turkey Creek Endurance Ride at Fort Carson, Colorado. It will be held Sunday, September 12. Please visit www.appaloosa.com for the most up-to-date information.

Start your own trail ride!

Regional trail rides may be conducted by an individual member, regional club or approved organization.

The benefits:

• Distance program mileage may be submitted if the ride is at least 3 ride days in duration.

• Advertising of your ride in Appaloosa Journal and on the ApHC web site.

• A whole lot of fun to be had!

The fee is only $25 and liability insurance listing the ApHC is no longer required. So what are you waiting for? Give us a call today at ext. 221 or e-mail trailrides@appaloosa.com.

2010 Regional Trail Rides

Monument Valley Trail Ride
Location: Monument Valley, Utah
Dates: May 2–8
Fee: $250
Contact: Don Vinson
1675 Los Osos Valley Rd. 119
Los Osos, CA 93402
(805) 704-5778
eaglecliffappy@msn.com

Shawnee Hills Spotacular Trail Ride
Location: Hayes Canyon, Eddysville, Illinois
Dates: Jun 10–12
Contact: Linda Daughenbaugh
(618) 266-9828
turkeyhunter@mvn.net

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